RUSCO is a Johannesburg/Durban based company that has, since its inception in 2003, distinguished itself as a strong below the line agency specialising in events, hospitality, entertainment and promotional services.
Events, Hospitality, Activations, Event stands, Event stand design
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Sun and celebration on a Jozi Rooftop was the order of the day for the Edgars VIP #CelebrateSA Heritage day party.

Our aim was to create a space where Edgars’ guests could enjoy a day away from their usual stresses and indulge in good food and music with spectacular views of the Johannesburg cityscape.

We wanted to create a look that resembled the true essence of the Edgars brand by incorporating their colours into the setting. We combined this with a modern and contemporary vibe that we felt brought the brand to life. The objective of the event was for the guests to leave the day feeling more connected to their South African heritage as well as the Edgars brand.


What would  proud SA heritage be without our delicious traditional food?  The menu comprised of South African favorites, presented in a fun, rustic manner.



Guests were invited to sport their traditional wear in celebration of the heritage day theme- and they carried out a true rainbow nation spirit, bright colours and a wide variety of traditional and modern fashion filled the venue.


It was an event that displayed the essence of being proudly South African- Food, Music, Dancing and the one-of-a-kind Jozi cityscape.